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Ahmed is the founder of an Egypt’s based real estate international advisory firm. With over 25 years of regional experience in commercial and investment sectors, he is recognized as a leading executive in commercial planning, strategic programming, Business Development and Sales & Marketing roll-out of mixed use projects. With his expertise in the field of pursuing real value in real estate, Ahmed was engaged in several coursework with governments, regional investment firms and key MENA real estate developers to support on the formulation and rollout of strategic commercial and investment plans. He has also served as a regional commercial leader of an international hospitality management group headquartered in USA. Ahmed holds a Bachelor degree in Hospitality Management and has obtained diplomas in real estate from the American University in Cairo. On the Real Estate Sales & Marketing front, Ahmed has contributed in envisioning strategies, assembling team and implementation of commercial rollout plans for some of the flagship developments in the world.
A Rounded History
On the Real Estate Development, Sales & Marketing fronts, Ahmed has contributed in setting strategies and implementation of the commercial rollout plans for some of the key developments in Egypt including:
City Regions:
Alburouj: 5 mil SQM plot located East of Cairo. A mixed use project including Single & Multi-Family residential, Culture Hub, Office Park, Retail Mall, Orchard Park and 2 International Schools. http://www.alburouj.com/ https://alburoujeg.com/virtual-tour/
Tower Bay: 0.5 mil SQM plot located West of Port Said. A mixed use development including Single & Multi-Family residential, Hilton Hotel, Retail & Entertainment Hub and International School.
ATIKA / Eleven: 150,000 SQM plot located at R7 / FBD New Capital Cairo. Two mixed use developments including Multi-Family residential, Lamborghini Residences, Retail & Entertainment Hub and Administrative Offices. http://www.newplandevelopments.com/atika-project/
Hyde Park: 6 mil SQM plot located in New Cairo. A mixed use project including Premium, High-end and Medium-high residential properties. https://www.hpd.com.eg/
Grand Heights: 3.8 mil SQM plot located in 6th of October city. A mixed use project including fully finished villa offering. http://www.kuwadico.com/en/grand-heights
Resorts:
Citystars Sharm El Sheikh: 7.5 mil SQM plot located in Nabq. Mixed use project including retail, hospitality and fully-finished apartments.
Al Arabia North Coast: 7 various sized plots ranging between 210,000 SQM to 1.9 mil SQM located on the North and Western North Coast resort areas. Mixed use developments including Premium, High-end, Medium-high, Medium and Medium-low residential offerings.
My Approach
Sales Strategies
Every successful project is driven by cash inflows. Every project should be Sales driven.
Business Development
Build strategic alliances that collaborate to your brand equity.
Project Sustainability
The competitiveness of each project component is vital for it’s economic sustainability. The whole is a sum of its parts.
